Motion Graphics & Animation
After Effects • Premiere Pro • Motion Graphics • Typography Animation • Product Launches • Brand Campaigns
From product launches and brand campaigns to animated explainers and promotional content, motion graphics are a key part of how I bring ideas to life. Combining animation, typography, editing and visual storytelling, my work is focused on creating engaging content that communicates complex messages in a clear and memorable way.
Featured Project
Product Launch • Croner Intelligence
Produced as part of the launch campaign for Croner Intelligence, an AI-powered virtual assistant, this video combines motion graphics, animated interface elements and typography to showcase key features and user benefits. The aim was to create a modern, engaging introduction to the product while simplifying complex functionality for the audience.
Product Launches & Brand Campaigns
Produced as part of the launch of Croner-i’s AI-powered research capabilities. The video combined interface animation, motion graphics and typography to demonstrate key features including AI summaries, source-linked insights and intelligent search functionality. The objective was to simplify complex technology into a concise, accessible product story that highlighted both the speed and reliability of the platform.
Croner-i AI
Business & Accountancy Daily Rebrand
Created to support the rebrand from Accountancy Daily to Business & Accountancy Daily. The launch video used animated typography, shape transitions and brand assets to introduce the new identity while reinforcing the publication’s expanded focus on business, tax, audit and accounting news. Designed for digital marketing channels, the animation provided a clear and engaging way to communicate the brand evolution to existing and prospective subscribers.
Product Demonstrations
Alongside motion graphics and campaign work, I regularly produce presenter-led product demonstrations designed to showcase platform functionality in a clear and engaging way. These projects combine scripting, filming, editing, screen capture, motion graphics and platform walkthroughs to help audiences quickly understand key features and benefits.
Presenter-led product video combining studio filming, platform walkthroughs and motion graphics to showcase the key tools, resources and guidance available within the CIPD HR-inform platform.
Product demonstration designed to introduce the Navigate-Safety platform, combining presenter-led content, animated graphics and real platform examples to highlight compliance, legislation and workplace safety features.